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Capture intent.
Create demand.

The best channel depends on your service, geography, audience and capacity. We can run either independently—or make both work as one acquisition system.

G
01

Google PPC

Put your pharmacy in front of people already searching for the service you provide, at the moment their intent is highest.

  • Search and keyword strategy
  • Location and service campaigns
  • Negative keyword management
  • Conversion and call tracking
  • Bid and budget optimisation
Google Ads for pharmacy
02

Meta ads

Use Facebook and Instagram to reach relevant local audiences, explain the value of a service and bring interested patients back.

  • Audience and offer strategy
  • Creative concepts and testing
  • Facebook + Instagram placements
  • Retargeting journeys
  • Lead and booking optimisation
Meta Ads for pharmacy

Turn advertising spend into patient economics.

Estimate how many patients, bookings and how much revenue your pharmacy could generate using Google Ads and Meta Ads. Change any input and your projection updates instantly.

What do you know?
Budget splitGoogle captures active demand; Meta can create additional demand.

i Uses illustrative service benchmarks. Your location is captured for context but does not yet alter advertising costs.

Your commercial projection

Travel Clinic · Google + Meta Ads

Live estimate
Estimated patients0 new patientsMonthly bookings / patients
Cost per patient £0Estimated acquisition cost
Revenue projection£0£0 estimated lifetime revenue
Return on ad spend 0.0x0.0x lifetime ROAS

From spend to patients

See the supporting metrics
Channel comparison

Google and Meta, calculated independently.

The comparison follows the service assumptions and selected split—it does not assume one platform is always better.

Recommended marketing mix

Capture demand. Then create more of it.

Google Ads helps capture active search demand, while Meta Ads can help create awareness and generate additional demand.

Google Ads
£0
Meta Ads
£0
Total budget
£0
Build the real plan

Want Pharmacy Mentor to build this growth plan for you?

Speak to our pharmacy marketing team and we'll help you build a data-driven Google and Meta Ads strategy around your services, location and growth targets.

Build My Growth Plan

Important: Figures shown are estimates based on benchmark assumptions and do not guarantee campaign performance. Actual results will vary depending on location, competition, website performance, advertising strategy, service pricing and other factors.

Every campaign needs the system behind it.

Paid media works when the advert, destination and data agree. Our team can own the complete route from first impression to confirmed booking.

01FindSearch or scroll
02ConvinceMessage + creative
03ConvertLanding + booking
04MeasureRevenue + ROAS
TRACKING

Know what happened after the click.

Conversion events, calls, forms, purchases and bookings configured around the patient journey.

LANDING PAGES

Give high-intent traffic somewhere useful to land.

Focused, fast pages that match the advert and remove friction from the next action.

CREATIVE

Test the message—not just the audience.

Copy and visual concepts built for the channel, service and stage of consideration.

REPORTING

Read performance in the language of business.

Clear visibility of spend, bookings, conversion cost and the actions we are taking next.

Controlled from day one.
Improved every week.

No mystery campaign launches. We establish the economics and tracking first, then optimise against real business outcomes.

01

Model

Services, margins, location, capacity, audience and the cost per booking your pharmacy can sustain.

02

Instrument

Analytics and conversion tracking checked before budget is asked to do the hard work.

03

Build

Campaign architecture, audiences, keywords, creative, copy and destination experience.

04

Learn

Search terms, creatives, placements and landing-page behaviour turned into better decisions.

05

Scale

Budget moved toward what works, with capacity and operational reality kept in view.

Policy-aware
campaign design

Growth without careless claims.

Medicine and healthcare advertising is subject to platform restrictions and regulatory responsibilities. We help shape campaigns around what can be promoted, the language used and the evidence available—while keeping clinical sign-off with the appropriate person in your organisation.

Before we launch.

Practical answers about budget, platforms, tracking and pharmacy advertising restrictions.

Google is often strongest when people already search for the service. Meta can be useful when patients need to discover or understand an offer first. We recommend the channel mix after looking at demand, audience, location, margins and capacity.
There is no responsible one-size-fits-all figure. We model a starting range against likely search volume, competition, geography and the value of a conversion, then scale only when the data supports it.
Where your website and booking systems allow it, we configure meaningful conversion events and reporting. The goal is to connect spend to enquiries, bookings or sales—not stop at impressions and clicks.
Advertising medicines and healthcare services carries restrictions that vary by platform, product and audience. We review the proposed campaign route and flag limitations, but your organisation remains responsible for clinical, legal and regulatory approval.
Campaigns can begin generating data and enquiries quickly, but reliable performance needs a proper build, enough volume to learn from and ongoing optimisation. We set expectations around the actual market and service rather than promising instant results.