On this page, you’ll find publications written by Saam and the Pharmacy Mentor team on various other platforms that you may find useful.

The Independent Community Pharmacist

21/06/17 – Getting down to srs bsnz on Facebook – Saam Ali explains why Facebook is one of the best marketing tools there is for Community Pharmacy.

19/07/17 – Master your Metrics – Saam Ali says it’s time to stop thinking ‘likes’ and ‘followers’ and start thinking ‘engagement’.

01/09/17 – Insta gratification – Is there any room for independents to use Instagram as a marketing tool for independents? Saam Ali says there is

16/10/17 – Location, location, location – Google My Business is a great free tool that ensures your pharmacy doesn’t fall off the map, says Saam Ali

15/11/17 – Get ready for your close-up – Video is the future of marketing, says Saam Ali, and it’s high time you put your business in the frame

10/01/18 – Now you’re talking! – Communication is key in any successful relationship, even online, says Saam Ali

13/02/18 – Joined up thinking – Saam Ali explains why LinkedIn can help your pharmacy make the right connections.

14/03/18 – Going places with your travel service – Saam Ali relays some top tips on how you can get your travel service found online more easily.

17/04/18 – Money talks – Investing in advertising online can pay dividends, says Saam Ali.

25/05/18 – NHS Choices: mission-critical – Saam Ali emphasises just how important your NHS Choices entry is as a marketing tool

20/06/18 – Snap to it! – Saam Ali explains how Snapchat can draw a new demographic to your pharmacy

18/07/18 – Making SEO work for your pharmacy – When it comes to selling your services online, remember to think from the user’s perspective, says Saam Ali.

15/08/18 – Wearing well – When it comes to selling your services online, remember to think from the user’s perspective, says Saam Ali.

The Pharmacy Show Newspaper

July 2018 – Why every Community Pharmacy must incorporate Social Media into their overall business strategy – Saam Ali writes about the critical importance of social media for busienss today.