Whether you're an aspiring pharmacist entrepreneur or an established pharmacy owner expanding your network, setting up a new pharmacy is no small feat. It involves more than securing a prime location and stocking up on medications. From modern tech integrations to maintaining a strong online presence, several digital elements need careful planning and execution. So, let's delve into these key considerations that play an essential role in successfully setting up a new pharmacy in the digital age.
[pdf-embedder url="https://www.pharmacymentor.com/wp-content/uploads/2023/06/New-Pharmacy-Digital-Setup-Checklist.pdf" title="New Pharmacy Digital Setup Checklist"]Leverage Technological Tools for Efficiency
Patient Medication Record (PMR) System
A PMR system is the heart of your pharmacy's operation. It manages patient records, dispensing, and inventory control, streamlining workflow and enhancing patient care. In essence, a well-implemented PMR system is a catalyst for reducing errors and increasing efficiency. Read this popular article to compare PMR Systems in the UK.Pharmacy App and Website
In today's digital and clinical age, a pharmacy's online presence is nothing but paramount. An intuitive website acts as your business online, offering vital information about your location, services, and products. Your website is so much more than just information, however. It can be an incredible tool for growth, with a plenty of interactive features like eCommerce, booking systems, virtual consultations and more. If you're an IP or you're going to be offering PGDs, check out The UPW. Moreover, a mobile app enhances customer convenience, enabling them to reorder/refill prescriptions, set medication reminders, and access health information on-the-go.Automated Phone System and EPOS System
An automated phone system, like Google Voice, can manage multiple customer calls simultaneously, improving customer service. Moreover, an Electronic Point of Sale (EPOS) system streamlines sales, inventory management, and financial reporting. These tools help your pharmacy team focus more on patient care and less on administrative tasks.Drug Purchasing Solutions
In the busy world of pharmacy, drug purchasing software is a lifeline. It ensures timely inventory replenishment, prevents drug shortages, and identifies cost-saving opportunities. Essentially, it's your secret weapon for efficient supply chain management. Download the guide above and click on the links that our CEO has pointed out.Harnessing Data for Performance Enhancement
PharmData
Performance tracking is key when setting up a new pharmacy. PharmData is like a household name in pharmacy now. It offers critical data insights, helping you analyse your pharmacy's performance and guiding your strategy. Whether it's dispensing volume or patient safety incidents, keeping track of these metrics helps to improve performance and maximise profitability. Be sure to check the guide above for more analytics solutions.Building out a Strong Online Presence
NHS Profile
Your NHS profile is vital for interacting with NHS services and patients. It's essential to keep it updated with your pharmacy's accurate details, including services provided, opening hours, and contact details. It ensures visibility to patients seeking services and helps maintain a positive relationship with the NHS. It's mandatory for you to set this up, and you can do so via this link.Social Media and Online Listings
Social media and online listings, like Google Business, Yell.com and Facebook provide a platform to engage with customers, advertise services, and share health advice. Regular updates can boost visibility, customer engagement, and drive traffic to your website or physical pharmacy. These should not be overlooked as they are designed to generate business as you start up. As always, we're here to help you build out and optimise your profiles online. We work with 100's of pharmacies across the UK and have advised 1000's in all digital capacities. Be sure to get in touch with us when you're setting up your new pharmacy, so we can help you create your perfect digital ecosystem.